Our Strategy
We plan to aggressively expand our footprint to bring our unique grocery business model to new geographies, inside California and beyond.
The buying power of Asian and Hispanic populations is among the largest in the U.S. and is growing quickly. Our long-term goal is to reach as many of these customers as possible.
Growth Strategy
In the short-term, we plan to establish new center stores, upgrade and revamp existing stores and warehouses, enhance our technological infrastructure and capabilities to improve the mobile user experience, optimize our supply chain and logistics systems, and launch additional satellite stores. Over the long-term, we plan to effectively serve the younger generations, deepen the integration of our supply chain, and expanding and diversifying our product offerings.
Partnership Strategy
We are the only partner with global retail giant JD.com in the grocery industry in North America. Our strategic partnership includes joint development of new stores, cloud-based operating systems, a newly designed mobile app, and bi-direction wholesale.
In collaboration with JD.com, we plan to:
- Enable the digital transformation of our stores. Our new stores will utilize state-of-the-art devices and equipment, including new POS and scanning devices, automated cashier counters, new payment processing systems, and a new store management system.
- Re-design our app and online platforms to make them more product centric. To better serve our customers both on and offline, we will include flash sales, daily special promotions, sales and popularity trends, targeted recommendations and promotional events.
- Migrate to a cloud-based server to allow us to connect data from all stores, giving us a more holistic view of brand performance. Connected data will help us identify additional synergies among stores, analyze data at a larger scale, and identify opportunities to reduce our costs.
- Utilize smart warehousing and logistics technology to allow us to better employ big data and artificial intelligence to explore warehousing automation solutions. We believe this will allow us to improve storage management and production efficiency while reducing operating costs.
- Introduction of new and popular brands to our customers to provide them with more choices of boutique brands currently popular in China.
Dai Cheong Trading Strategy
The strategic partnership and 10% equity stake in Dai Cheong Trading, enables Maison Solutions to source products highly favored by Asian-American consumers, yet often unavailable in mainstream retail outlets. Leveraging its robust sourcing system, Dai Cheong Trading has cultivated an ecosystem that seamlessly integrates importation, customs clearance, and wholesale service. By eliminating multi-layer intermediates, our retail supermarkets can offer the sought-after products at competitive prices to ensure a steady supply of popular items and enhanced profitability of our operations.
Meal Solutions Supermarket Strategy
To support the lifestyles of younger customers, we are focused on providing prepared meals, including 3R (ready to cook, ready to heat, ready to eat) products. We also offer gourmet food for in-store dining or take out, as well as a robust selection of packaged items including meat, seafood and fresh produce.
Supply Chain Strategy
Our multi-channel business model extends beyond grocery operations, encompassing both upstream and downstream facets to provide customers with a comprehensive one-stop shopping experience. Through our import/export business and established partnerships with Dai Cheong Trading and other reputable suppliers, we ensure a steady supply of consistent, high-quality products for our customers.
